BSc Business Management
Key Information
- Course Code:UNU1N200301
- Duration:3 Years
- Attendance:Full Time
- Award:Degree of Bachelor of Science
- Overview
- Why Choose Us
- Requirements
- Course Profile
- Fees and Funding
- Student Projects
- Apply
Overview
The BSc Business Management degree programme will provide you with the opportunity to develop knowledge, skills and competencies that are highly valued by contemporary firms. The course emphasises the variety of contexts within which businesses operate and must be managed. Introductions are given to the tools and techniques of management and emphasis is placed on the ability to analyse business information critically and to make decisions in a complex environment.
Many different kinds of organisations are considered, both private and public sector, profit and non-profit making. Organisations of different size and form are examined ranging from small and medium sized enterprises, to those that are large, complex, and globally focused, including some that, as a result of developments in new technology, may be more 'virtual' than real!
The course aims to prepare you for business through the development of a range of specific business knowledge and skills. This includes improved self-awareness and personal development appropriate to graduate careers in business and a potential for management positions. You will develop a critical capacity for understanding knowledge and being able to act upon it, and you will develop the positive and proactive attitudes to management necessary in a range of business environments. The BSc Business Management emphasises the development and enhancement of transferable intellectual and study skills that are highly relevant to business and management careers.
Chartered Institute of Marketing
Our BSc Business Management has been approved and accredited by the Chartered Institute of Marketing (CIM) to provide direct entry onto the CIM's Professional Diploma in Marketing. More information...
Chartered Insurance Institute
All our undergraduate degrees (Accounting and Finance, Accounting with Management and Business Management) are recognised by the Chartered Insurance Institute (CII). This recognition includes substantial exemptions for persons wishing to undertake the the CII Certificate in Insurance, a key qualification for those wishing to work in the insurance industry. To achieve the CII Certificate in Insurance it is only expected that one unit IF1 is completed to achieve this award.
Further CII Diploma and Advanced Diploma exemptions are also possible after undertaking our undergraduate degrees. See also: Insurance Careers and The Personal Finance Society.
Teaching, Assessment and Feedback
Teaching methods are designed to provide an in-depth knowledge of the subject, as well as developing the analytical, presentation, teamwork and communication skills sought by employers.
Individual modules may be taught using a variety of methods including lectures, small-group tutorials, face-to-face and web supported seminars and supervised computer laboratories which will provide you with practical and theoretical knowledge. Independent study is also actively encouraged and you will need to spend time working on your own - studying and researching in the library and carrying out practical work on projects. Assessment takes place throughout your period of study. The majority of modules are assessed by a combination of coursework and examination.
All students are assigned an academic adviser to oversee their progress and to guide them through their wide range of module choices.
Career Opportunities
Norwich Business School has internationally recognised expertise in the fields of: marketing; strategy and process alignment; accounting, audit and regulation; the application of information technology in marketing, strategy and accounting; strategic operations and supply-chain management; and the management of people in organisations.
We are well placed to offer our students a highly valued insight into state-of-the-art thinking and practice in the fields of business and management. Norwich and Norfolk are attracting interest from a number of major firms as a vibrant and attractive place to locate.
The School is actively building links with such firms through the Norwich Management Development Centre and through their active participation in lectures, seminars and workshops. Such collaborative platforms allow these firms to find their next generation of managers amongst our graduates.
We pride ourselves on being able to offer high career prospects to our students. In our First Destination Survey, undertaken 6 months after graduation, 83.5% of our graduates had secured employment or gone on to further study. 3% were unemployed, against a national average of 6.1% unemployment from first degrees.
Norwich Business School holds a series of career events for students. Representatives from professional bodies, companies and organisations are invited to share their experiences and knowledge with our students and give their advice on how to start a chosen career. The University of East Anglia also provides a professional Careers Centre and, together with the School's Academic Careers Adviser, we will help students to choose their career path and develop their employability skills.
Course Organiser
Related Courses
Why Choose Us?
Thank you for showing an interest in the Undergraduate Degrees offered by Norwich Business School at the University of East Anglia. By choosing us, you will be joining a Business School with a vibrant atmosphere and an excellent reputation in teaching and research.
Managing within organisations is both an art and a science. It hinges upon the ability to understand social behaviour; it relies on being able to handle successfully the somewhat contradictory processes of controlling action while fostering motivation, creativity and commitment.
Reflecting this view, Norwich Business School adopts an approach to teaching and learning that is designed to promote academic achievement as well as developing the potential for future managerial excellence. We are committed to instilling confidence in our students.
Our degree programmes provide for the intellectual development of the student to enable you to function effectively, within a wide range of business sectors, by adopting a strong managerial perspective.
Norwich Business School students have consistently rated our teaching and their overall satisfaction of the student experience among the highest for the last five years through the National Student Survey. We are also rated as "Excellent" by the Higher Education Quality Assurance Agency, scoring 23 out of a maximum 24 points.
We hope you will find all the information you need from our website, but please do contact Norwich Business School if you have any further queries. We would be pleased to welcome you at the beginning of the next academic year.
Professor Paul Dobson
Head of the School
Come and Visit Us
Our Open Day will give you the opportunity to experience the University of East Anglia's unique campus atmosphere. To find out when the next Undergraduate Open Day is UEA Open Days.
You will have the chance to attend subject-specific talks and presentations about student life and finance. You will also be able to talk directly to academics, admissions staff and current students giving you a first-hand impression of life at the University of East Anglia - check out the accommodation, learning resources, student support, and our sport and entertainment facilities.
In addition to the above we offer a Personal Visit option, available on specific Friday afternoons throughout the year. Please contact Norwich Business School for further information about these.
If you are not able to visit us in person, check out our Virtual Open Day experience which we hope will help to provide you with an insight into life and study at the University of East Anglia.
Students who have been offered a place on one of our undergraduate programmes will be invited to attend one of our Visit Days.
Further Information
If you would like to discuss your individual circumstances with the Admissions Office prior to applying please do contact us:
Admissions Office (Business)
Tel: +44 (0)1603 591515
Email: admissions@uea.ac.uk
Please click here to download the Norwich Business School Undergraduate Prospectus or register your details via our Online Enquiry Form.
International candidates are also actively encouraged to access the University's International section of our website.
Entry Requirements
Candidates will be expected to have 3 A levels (see below for typical offer). Please note: We do not accept A level General Studies as one of these.
Candidates with equivalent qualifications to the A level requirement are encouraged to apply (eg International Baccalaureate; Access to Higher Education certificate). International candidates are also actively encouraged to access the University's International section of our website.
Students should also have 5 GCSEs at Grade C or equivalent including English and Mathematics (grade B).
A Levels: ABB excluding General Studies
International Baccalaureate: 32 with at least 5 in Standard Level Maths
Scottish Advanced Highers: ABB (acceptable on its own or in combination with other qualifications)
Irish Leaving Certificate: AABBBB
Access Course: Pass with Distinction in 36 credits at level 3 and Merit in 9 credits at Level 3
HND: Please contact nbsug.admiss@uea.ac.uk for further information
European Baccalaureate: 75%
Students for whom English is a foreign language
Applications from students whose first language is not English are welcome. We require evidence of proficiency in English (including writing, speaking, listening and reading). Recognised English Language qualifications include:
- IELTS: 6.5 overall (minimum 5.5 in all components)
- TOEFL: Internet-based score of 92 overall (minimum 21 in the listening and writing components; 22 in the reading component; and 23 in the speaking component)
- PTE: 62 overall (minimum 51 in all components)
If you do not meet the academic and or English requirements for direct entry our partner, INTO University of East Anglia offers guaranteed progression on to this undergraduate degree upon successful completion of a preparation programme. Depending on your interests, and your qualifications you can take a variety of routes to this degree:
International Foundation in Business and Economics
International Foundation in Computing with Business
International Diploma programme
Intakes
The course begins in September each year.
Assessment
Key factors used to assess an application include:
- Past and future achievement in examinations
- Academic interest in the subject
- Personal interests and extra-curricular activities
- The reference
All applications are considered on their own individual merits.
Course Profile
Disclaimer
Whilst the University will make every effort to offer the modules listed, changes may sometimes be made arising from the annual monitoring, review and update of modules and regular (five-yearly) review of course programmes. Where this activity leads to significant (but not minor) changes to programmes and their constituent modules, there will normally be prior consultation of students and others. It is also possible that the University may not be able to offer a module for reasons outside of its control, such as the illness of a member of staff or sabbatical leave. Where this is the case, the University will endeavour to inform students.
- Year 1
- Year 2
- Year 3
Compulsory Study (20 credits)
Students will select 20 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| Introduction to Financial and Management Accounting This module provides a foundation in the theory and practice of accounting and an introduction to the role, context and language of financial reporting and management accounting. The module assumes no previous study of accounting. It may be taken as a stand alone course for those students following a more general management pathway or to provide a foundation to underpin subsequent specialist studies in accounting.Find out more >> | NBS-1A2Y-A-YEAR | 20 | Semesters 1 & 2 |
Essential Study (100 credits)
Students will select 100 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| This module will introduce students to the business and management skills needed to be successful in the workplace. Students will be given the opportunity to demonstrate the development of skills in personal management, general integrative skills, planning and control, and organizing and leading. Students will work individually, and in teams, to practice and develop their abilities in a range of areas relevant to these skills.Find out more >> | NBS-1P3Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module addresses some of the key questions in business economics: How do individuals make decisions? How are the optimal decisions made using marginal analysis? What is the logic behind the internal organisation and structure of firms (vertical integration and diversification)? How does the macroeconomic environment impact on the firm? To answer these questions, it explores some of the central concepts and develops some of the methods used in economic analysis.Find out more >> | NBS-1B4Y-A-YEAR | 20 | Semesters 1 & 2 |
| Information Systems and Business Research This module is in three parts. Part 1: Information Systems, introduces the use and management of business applications using information and communications technology that are now commonplace in organisations, especially in e-business. Part 2 focuses on spreadsheets, widely used in business, generally incorrectly and can result in decisions being made on the basis of incorrect information. Part 3: Business Research, introduces the students to elementary statistical methods used in business and business research. There is also a part on Basic Mathematics Revision in semester 1. This part is for students needing to revise/update their numerical skills, which will be needed for all Degree Programmes in the school.Find out more >> | NBS-1B2Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module offers an introduction to business and its environment, providing the necessary background for subsequent honours modules in the business arena. It may also be taken as a stand-alone module by students seeking a general insight into the world of business. It considers a broad range of management disciplines and seeks to introduce skills necessary for future management career pathways.Find out more >> | NBS-1B1Y-A-YEAR | 20 | Semesters 1 & 2 |
| Introduction to Organisational Behaviour The overall aim of this module is for students to develop an understanding of the structure, functioning, and performance of organisations with particular reference to the behaviour of the individuals and groups who work within them. Specifically, the module aims are to: ' Develop an appreciation of the nature and historical development of organisational behaviour ' Introduce key concepts, theories, and methodologies in organisational behaviour ' Develop an understanding of the linkages between OB research, theory, and practice ' Develop analytical and academic writing skillsFind out more >> | NBS-1P4Y-A-YEAR | 20 | Semesters 1 & 2 |
Compulsory Study (20 credits)
Students will select 20 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| Economics for International Business This module develops understanding of the international economy. In Part 1 it considers international trade. We ask who benefits from trade, who it can harm, and relate our insights to the current debate about globalization. In Part 2 we consider currency markets, the central banks, interest rates, exchange rates, and the balance of payments. Part 3 turns to multinational firms, asking why they have grown so fast, and what is their impact.Find out more >> | NBS-2B4Y-A-YEAR | 20 | Semesters 1 & 2 |
Essential Study (60 credits)
Students will select 60 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| Students who successfuly complete this module will be able to demonstrate an understanding and critical awareness of the importance of people resourcing, and performance management in creating employees who are "thinking performers" demonstrating high commitment through their "organisational citizenship". As such, this module provides the knowledge required to understand the organisational importance of creating a performance management culture aligned to the strategic business objectives. Such a "contributor culture" is one where employees add organisational value through their flexibility and willingness to make a positive difference in the workplace. Apposite and effective HRM practice is thus a critical strategic tool in businesses gaining sustainable competitive advantage; one that is becoming increasingly important in the labour market's "War for Talent". Further, the module affords the opportunity for students to develop apposite skills associated with human resource management practice.Find out more >> | NBS-2P3Y-A-YEAR | 20 | Semesters 1 & 2 |
| Operations Strategy and Management This module deals with the key operations strategy and operational management functions in a work setting. The core theme is the relevant knowledge and management skills necessary to effectively and efficiently develop strategies for the delivery of high quality services and/or goods in complex and dynamic environments. Students will examine the strategic importance of operations, the core input, transformation and output functions of any business and management situation, and the latest international strategic developments across numerous commercial sectors and organisations.Find out more >> | NBS-2P2Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module is concerned with the marketing function of an organisation. It seeks to develop awareness and understanding of marketing as an integrated business activity and focuses on the framework of theory which underpins an organisation's responses to market demand. In addition it considers examples of marketing programmes for a variety of organisational contexts. It is suitable for all UEA students and is a stand-alone module.Find out more >> | NBS-2M1Y-A-YEAR | 20 | Semesters 1 & 2 |
Option A Study (20 credits)
Students will select 20 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| This module provides an introduction to contract and company law. It is designed primarily for students on Accounting related degrees who intend to pursue a career in the accountancy profession. The module should also be of interest to students contemplating a career in business or commerce.Find out more >> | NBS-2B2Y-A-YEAR | 20 | Semesters 1 & 2 |
| As business assumes a position of unprecedented power and influence throughout the world, our understanding of its moral significance becomes ever more important. This module explores some of the ethical questions raised by modern business practice. Examples of such questions include: ' Should business organisations be held morally responsible for the practical consequences of their actions? ' To what extent, if any, is it right for the professions to be self-regulating where matters of ethics are concerned? ' Are hostile takeovers morally acceptable? ' Does business have a special obligation to preserve the natural environment? Such questions cover two kinds of problems: those specific to particular sectors or areas of commerce and, more broadly, those concerning the relationship between business and society at large. In tackling these two categories of issues, the module draws on philosophical methods and theories in general, as well as the work of particular thinkers such as Aristotle, Mill and Kant. However, no prior knowledge of philosophy is assumed.Find out more >> | NBS-2B5Y-A-YEAR | 20 | Semesters 1 & 2 |
| The module critically examines contemporary financial issues from a business perspective. This is achieved through the linking of theoretical explanations of financial debates and phenomenon to real and applied business examples. This programme of study is directed towards developing consistent frameworks from which financial decisions may be made. Further it is proposed that such decisions may be undertaken and justified in light of their alternatives and implications for risk, return, firm strategy and the operating environment.Find out more >> | NBS-2F2Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module encourages the development and understanding of management and the skills of management that will stand the student in good stead for a future career in business and management. A range of key management skills, including ethical judgement, evaluating and controlling, creative problem solving, designing work, influencing culture, leadership, motivating others, managing change, delegating, managing one-to-one relationships, leading groups and influencing. These skills are practiced with underpinning knowledge and theory provided through the lectures. Use is made of a sophisticated, Internet-based, business simulation game set in a high-tech industry to tie together a series of related decisions and outcomes over time. This game gives students experience of the application of new technology for group decision making. Seminars provide the opportunity to put these skills into use by means of interactive exercises and a group project.Find out more >> | NBS-2B8Y-A-YEAR | 20 | Semesters 1 & 2 |
| The general aim of the module is to study the theory and practice of financial accounting and reporting. This includes an examination of current and legal professional requirements as they relate to limited liability companies in the UK. Some international issues, for example in relation to the US and the European Union, are also considered.Find out more >> | NBS-2A1Y-A-YEAR | 20 | Semesters 1 & 2 |
| Information Systems for Management The module addresses the changing role of information technology and management information systems in organisations today. In particular, it examines the role of IT and MIS as competitive tools for all organisations and the role of IT as an essential enabler of innovation. It aims to provide an understanding of the use of information by modern organisations and an understanding of concepts such as systems theory, data warehouses and electronic commerce.Find out more >> | NBS-2A2Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module introduces students to legal issues arising in business by their participation in an imaginary enterprise called Ocean Marine Company Limited and its product the Wells Kipper motor cruiser. Both the enterprise and product encounter legal and business issues relating to the EC, dispute resolution, commercial agreements, defective products, consumer credit, intellectual property, data protection, enterprise structure, premises and workforce.Find out more >> | NBS-2B6Y-A-YEAR | 20 | Semesters 1 & 2 |
| The module aims to develop students' understanding of the theory and practice of management accounting. The course develops some underpinning competencies in management accounting. It builds on topics introduced in the first year to extend comprehension of the role and system of management accounting for performance measurement, planning, decision making and control across a range of organisations. It also emphasises recent developments in management accounting practice, particularly those which underpin its growing strategic role.Find out more >> | NBS-2F1Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module introduces students to the fundamental concepts, theories, techniques and challenges involved in managing the organisation's integrated marketing communications mix and examines its individual elements. The module thereby considers issues that arise in planning, implementing and controlling marketing communications strategies across different media channels, including print and broadcast advertising, PR, sponsorships, product placements, sales promotions, retail marketing as well as direct and digital marketing. Students will also evaluate current promotional strategies for existing brands and have to develop, design and present a new marketing communication campaign of their own.Find out more >> | NBS-2M2Y-A-YEAR | 20 | Semesters 1 & 2 |
| Principles for Corporate Strategy In this module we investigate the microeconomic principles that underpin corporate activity. We aim to model managerial decision making and thereby firm behaviour and the dynamics that shape the industries and markets of which the firms form part. A crucial feature of our models is strategic interaction: we assume that economic agents (managers, workers, firms) make decisions in the knowledge that the outcomes they obtain will depend also on the decisions of others. You will be encouraged not only to understand these strategic processes but also to recognise them at play in the corporate world around us. And you will learn how, in the light of these processes, economists have developed ways of analysing industries and markets in terms of their efficiency and potential for profit.Find out more >> | ECO-2A8Y-A-YEAR | 20 | Semesters 1 & 2 |
| Quantitative Methods for Business This module considers quantitative methods used in business for analysing and solving problems. The emphasis is on practical applications such as SPSS software, including interpretation, presentation and reporting of findings.Find out more >> | NBS-2B3Y-A-YEAR | 20 | Semesters 1 & 2 |
Free Choice Study (20 credits)
Students can select modules worth 20 credits from the course catalogue with the approval of their School.
Compulsory Study (40 credits)
Students will select 40 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| Behavioural Aspects of Marketing This module builds upon the Principles of Marketing module taken in Year 2. It introduces the student to the field of consumer behaviour, a major sub-discipline within marketing that is concerned with understanding what meanings products, brands and possessions have in consumers' lives and identity projects. Thus, the module's overall aim is for the student to develop a detailed knowledge and deeper understanding of the fundamental concepts and main theories behind the two dominant paradigms of 'Buying Decision-Making Theory' (BDT) and 'Consumer Culture Theory' (CCT). Further attention is paid to how the application of such knowledge and insights would benefit the development of suitable marketing strategies. It thereby aims to demonstrate that a customer focus within the organisation is not only the key to any successful marketing strategy, but is also highly dependent on a thorough in-depth understanding of both BDT and CCT. The lectures will be supported by a series of seminar sessions, whose aim is the practical application of the module syllabus.Find out more >> | NBS-3M1Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module aims to develop students' understanding of the principles and practices of strategic management. It builds on business management concepts developed during the first and second years, and while the focus of the module is on strategic management as a managed process, the module also takes into account differences in strategy perspectives, external and internal organizational contexts. As a third year module, students are required to understand strategic management within the broad context of current debates and contemporary issues as they influence business management in the global economy.Find out more >> | NBS-3M3Y-A-YEAR | 20 | Semesters 1 & 2 |
Option A Study (20 credits)
Students will select 20 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| This module provides an introduction to contract and company law. It is designed primarily for students on Accounting related degrees who intend to pursue a career in the accountancy profession. The module should also be of interest to students contemplating a career in business or commerce.Find out more >> | NBS-2B2Y-A-YEAR | 20 | Semesters 1 & 2 |
| As business assumes a position of unprecedented power and influence throughout the world, our understanding of its moral significance becomes ever more important. This module explores some of the ethical questions raised by modern business practice. Examples of such questions include: ' Should business organisations be held morally responsible for the practical consequences of their actions? ' To what extent, if any, is it right for the professions to be self-regulating where matters of ethics are concerned? ' Are hostile takeovers morally acceptable? ' Does business have a special obligation to preserve the natural environment? Such questions cover two kinds of problems: those specific to particular sectors or areas of commerce and, more broadly, those concerning the relationship between business and society at large. In tackling these two categories of issues, the module draws on philosophical methods and theories in general, as well as the work of particular thinkers such as Aristotle, Mill and Kant. However, no prior knowledge of philosophy is assumed.Find out more >> | NBS-2B5Y-A-YEAR | 20 | Semesters 1 & 2 |
| The module critically examines contemporary financial issues from a business perspective. This is achieved through the linking of theoretical explanations of financial debates and phenomenon to real and applied business examples. This programme of study is directed towards developing consistent frameworks from which financial decisions may be made. Further it is proposed that such decisions may be undertaken and justified in light of their alternatives and implications for risk, return, firm strategy and the operating environment.Find out more >> | NBS-2F2Y-A-YEAR | 20 | Semesters 1 & 2 |
| Strategic Business Decision Making This module encourages the development and understanding of management and the skills of management that will stand the student in good stead for a future career in business and management. A range of key management skills, including ethical judgement, evaluating and controlling, creative problem solving, designing work, influencing culture, leadership, motivating others, managing change, delegating, managing one-to-one relationships, leading groups and influencing. These skills are practiced with underpinning knowledge and theory provided through the lectures. Use is made of a sophisticated, Internet-based, business simulation game set in a high-tech industry to tie together a series of related decisions and outcomes over time. This game gives students experience of the application of new technology for group decision making. Seminars provide the opportunity to put these skills into use by means of interactive exercises and a group project.Find out more >> | NBS-2B8Y-A-YEAR | 20 | Semesters 1 & 2 |
| The general aim of the module is to study the theory and practice of financial accounting and reporting. This includes an examination of current and legal professional requirements as they relate to limited liability companies in the UK. Some international issues, for example in relation to the US and the European Union, are also considered.Find out more >> | NBS-2A1Y-A-YEAR | 20 | Semesters 1 & 2 |
| Information Systems for Management The module addresses the changing role of information technology and management information systems in organisations today. In particular, it examines the role of IT and MIS as competitive tools for all organisations and the role of IT as an essential enabler of innovation. It aims to provide an understanding of the use of information by modern organisations and an understanding of concepts such as systems theory, data warehouses and electronic commerce.Find out more >> | NBS-2A2Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module introduces students to legal issues arising in business by their participation in an imaginary enterprise called Ocean Marine Company Limited and its product the Wells Kipper motor cruiser. Both the enterprise and product encounter legal and business issues relating to the EC, dispute resolution, commercial agreements, defective products, consumer credit, intellectual property, data protection, enterprise structure, premises and workforce.Find out more >> | NBS-2B6Y-A-YEAR | 20 | Semesters 1 & 2 |
| The module aims to develop students' understanding of the theory and practice of management accounting. The course develops some underpinning competencies in management accounting. It builds on topics introduced in the first year to extend comprehension of the role and system of management accounting for performance measurement, planning, decision making and control across a range of organisations. It also emphasises recent developments in management accounting practice, particularly those which underpin its growing strategic role.Find out more >> | NBS-2F1Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module introduces students to the fundamental concepts, theories, techniques and challenges involved in managing the organisation's integrated marketing communications mix and examines its individual elements. The module thereby considers issues that arise in planning, implementing and controlling marketing communications strategies across different media channels, including print and broadcast advertising, PR, sponsorships, product placements, sales promotions, retail marketing as well as direct and digital marketing. Students will also evaluate current promotional strategies for existing brands and have to develop, design and present a new marketing communication campaign of their own.Find out more >> | NBS-2M2Y-A-YEAR | 20 | Semesters 1 & 2 |
| Principles for Corporate Strategy In this module we investigate the microeconomic principles that underpin corporate activity. We aim to model managerial decision making and thereby firm behaviour and the dynamics that shape the industries and markets of which the firms form part. A crucial feature of our models is strategic interaction: we assume that economic agents (managers, workers, firms) make decisions in the knowledge that the outcomes they obtain will depend also on the decisions of others. You will be encouraged not only to understand these strategic processes but also to recognise them at play in the corporate world around us. And you will learn how, in the light of these processes, economists have developed ways of analysing industries and markets in terms of their efficiency and potential for profit.Find out more >> | ECO-2A8Y-A-YEAR | 20 | Semesters 1 & 2 |
| Quantitative Methods for Business This module considers quantitative methods used in business for analysing and solving problems. The emphasis is on practical applications such as SPSS software, including interpretation, presentation and reporting of findings.Find out more >> | NBS-2B3Y-A-YEAR | 20 | Semesters 1 & 2 |
Option B Study (40 credits)
Students will select 40 credits from the following module(s).
| Name | Code | Credits | Semester |
|---|---|---|---|
| Contemporary Workplace Relations - Conflict and Cooperation Employee relations are central to organisational and work-place practice. Ineffective governance of workplace relations whether it be discipline, redundancy or discrimination or any other related aspects can have serious consequences for modern organisations. The changing national and international (the European Union in particular) as well as the political context in which employee relations take place directly affect both employers, employees and their representatives. In essence dynamic employee relations shift between conflict and cooperation. Thus the shifting power relations that underpin employee relationships can mean that employee relations policies and practice can subtly change which has major implications for how employee relations are managed. This course will introduce third year students to key concepts and topics in employee relations research from a critical perspective outlining both continuity and change in employee relations as well as exploring how this is managed in organisations.Find out more >> | NBS-3P4Y-A-YEAR | 20 | Semesters 1 & 2 |
| Entrepreneurship and Small Business This module aims to provide students with knowledge of the significance of entrepreneurship and the small business sector within the economy, and research-led understanding of the factors that affect the small business birth, growth, success and failureFind out more >> | NBS-3M4Y-A-YEAR | 20 | Semesters 1 & 2 |
| This module intends to build a bridge between the theories that are introduced during the NBS-2F2Y module and financial practice. The module will enable the student to analyse financial models using real datasets and spreadsheet software (Microsoft Excel). Applications will include models of valuation, capital appraisal, portfolio choice and risk management. An important part of the module will introduce basic statistical methods and their use in financial modelling. Overall, the module will provide a comprehensive overview of the tools used by financial advisors, researchers and industry consultants.Find out more >> | NBS-3F3Y-A-YEAR | 20 | Semesters 1 & 2 |
| International Financial Services Why do banks exist? Why are banks important in a modern economy? Are bank customers funds secure in a world with increasing risk and uncertainty? What is the future of banking internationally? This module will critically examine contemporary international issues in banking, financial intermediation and financial regulation. This is achieved through the linking of theory and contemporary practice with respect to how banks and other financial services firms are managed, regulated and analysed. The module is divided into five parts; Part 1: Financial Intermediation and the Theory of Banking Part 2: Financial Statements and the Analysis of Banks Part 3: International Banking Systems Part 4: Lending, Saving and Investment Part 5: Regulation, Central Banking and Financial RegulationFind out more >> | NBS-3A8Y-A-YEAR | 20 | Semesters 1 & 2 |
| Management Consulting and Development This module is aimed at those students who are considering pursuing a career in personal/employee/management development and or management consulting. It introduces the conceptual frameworks associated with management consulting, and self, management and organisational development outlining their purposes and processes within a business context. Students within a framework of self-managed learning will be expected to map the context of their learning experiences, complete self-diagnostic work, agree a strategic learning contract, participate in group learning meetings and undertaken individual work using action research as a tool to inform reflective practice.Find out more >> | NBS-3P5Y-A-YEAR | 20 | Semesters 1 & 2 |
| Managing Innovation and Creativity Innovation and creativity are at the centre of the contemporary economy. It is convincingly argued that the development of individuals, business, cities and whole nations increasingly relies on their capacity to develop not only new products and processes, but also new technologies, new organisational structures and new cultural forms. This course will introduce third year students to key concepts and topics in innovation and creativity research from a critical perspective as well as exploring the application of those ideas to management practice.Find out more >> | NBS-3P3Y-A-YEAR | 20 | Semesters 1 & 2 |
| Marketing: Social Responsibility and the Law This module aims to critically analyse modern marketing practices in a hard hitting way by exploring some of the myths and abuses of marketing that not only damage the wider society, but also can be seen to damage those public and private sectors that exercise such practices. This module examines socially irresponsible marketing practices by governments and businesses, taking national and international perspectives, and looks at the effect on the public, consumers and other businesses. In so far as such practices are examined, legal, moral and ethical concerns are investigated in an exciting and stimulating way, through case studies that are regularly updated to reflect the continual developments within the field of socially responsible marketing. This module will be not only of interest to those who have studied Principles of Marketing, but also to those who have taken or are taking Legal Issues in Business and Business Ethics and for any students that have genuine concerns for what is wrong with current marketing practices.Find out more >> | NBS-3M9Y-A-YEAR | 20 | Semesters 1 & 2 |
| This is an advanced module for business and management third year undergraduate students, designed to familiarize the student with contemporary brand management theory and practice. The focus of the course is on learning brand and brand related concepts (e.g., brand equity and brand extension) and an understanding on how organisations can invest in building strong brand image and equity. Strong emphasis will be placed on a) psychology and customer-based conceptualisation of brand; b) holistic approach to brand building, instead of pure marketing-communication based approach; c) combination of both most recent academic brand research and contemporary branding practice. To be eligible to attend this module, you must have passed the module of Principles of Marketing. You are expected to undertake primary research projects during the course.Find out more >> | NBS-3M8Y-A-YEAR | 20 | Semesters 1 & 2 |
| Supply Chain Management:strategy and Design Supply Chain management (SCM) is about how upstream and downstream members (e.g. suppliers, manufacturers, retailers) collaborate together to design, manufacture, and distribute the products or services in order to serve the final customers. Success depends on the ability to provide suitable (be it innovative, high quality or low cost) products and services that customers need. Recent technological developments have led to promising changes in SCM that is now recognised as a key aspect of competitive strategy. The module introduces students to large-scale, real-world supply chain processes and their key operational choices and managerial decisions.Find out more >> | NBS-3P7Y-A-YEAR | 20 | Semesters 1 & 2 |
Free Choice Study (20 credits)
Students can select modules worth 20 credits from the course catalogue with the approval of their School.
Fees And Funding
Norwich Business School: UK/EU Student Scholarship Scheme
Norwich Business School is offering a scholarship to reward outstanding academic achievement to well-qualified and highly motivated students.
Scholarships will be awarded as a one-off payment to help you embark on your academic career. These awards are based on merit and you will be given a payment of £500 for each A grade achieved at A2 level. So, if you achieve AAA you will receive £1,500 from the Norwich Business School and £1,500 from the University of East Anglia (details of UEA Scholarships can be found at www.uea.ac.uk/study/undergraduate/finance)
Details of this scholarship:
-
All UK and EU students are eligible
-
A payment of £500 will be made for each A Grade (including A*) achieved at A2 Level.
-
All A level subjects are considered, except General Studies.
-
For the purposes of the Scholarship scheme, the Norwich Business School recognises the following grade equivalences: A at A level; 6 from Higher Level International Baccalaureate; A from Scottish Advanced Higher; Distinction from BTEC National Diploma.
-
The grades shown must be the most recent qualification.
-
Scholarships are available to any student studying on an undergraduate degree programmes in the Norwich Business School at the University of East Anglia, Norwich.
-
If a Scholarship is awarded, a payment of £500, £1000, or £1,500 (or higher in steps of a further £500 with each additional A grade over three A grade A2 Levels) will be made in the 1st year of study as a one-off payment.
-
The Scholarship will become payable on completion of your registration at the University.
Scholarships will be shortlisted, by the admissions office, on confirmed applicants in September 2012 based on qualifications only.
For further information on fees and funding for UK/EU and International students, please see our Finance web pages.
University Fees and Financial Support: International Students
The University of East Anglia will be charging International students £11,700 for all full-time Norwich Business School undergraduate programmes which start in 2012.
The University offers around £1 million of Scholarships each year to support International students in their studies. Scholarships are normally awarded to students on the basis of academic merit and are usually for the duration of the period of study.
Norwich Business School Undergraduate Scholarships: All International undergraduate students who have applied to Norwich Business School will be eligible to be considered for a Scholarship on the basis of academic excellence. The value of the awards, which are available to those beginning the course in September 2012, will range from £500 - £2,000. Candidates do not need to complete a separate application form. Scholarships will be considered at the point of application.
Scholarships will be shortlisted, by the admissions office, on confirmed applicants in September 2012 based on qualifications only.
Please click to access further information about fees and funding for International students.
Student Projects
Students studying the Marketing Communications module as part of their Business Management degree were given the challenge of creating promotional videos for a range of local and national products. In the next few weeks, we'll be showcasing a selection of their work and the feedback generated as a result. Watch this space!
How To Apply
Applications need to be made via the Universities Colleges and Admissions Services (UCAS), using the UCAS Apply option.
UCAS Apply is a secure online application system that allows you to apply for full-time Undergraduate courses at universities and colleges in the United Kingdom. It is made up of different sections that you need to complete. Your application does not have to be completed all at once. The system allows you to leave a section partially completed so you can return to it later and add to or edit any information you have entered. Once your application is complete, it must be sent to UCAS so that they can process it and send it to your chosen universities and colleges.
The UCAS code name and number for the University of East Anglia is EANGL E14.
Further Information
If you would like to discuss your individual circumstances with the Admissions Office prior to applying please do contact us:
Admissions Office (Business)
Tel: +44 (0)1603 591515
Email: admissions@uea.ac.uk
Please click here to download the Norwich Business School Undergraduate Prospectus or register your details via our Online Enquiry Form.
International candidates are also actively encouraged to access the University's International section of our website.
