Photo of Dr Dominic Yeo

Dr Dominic Yeo

Job title: Lecturer in Consumer Behaviour

Contact: Dominic.Yeo@uea.ac.uk Tel: +44 (0)1603 59 7399

Location: Thomas Paine Study Centre 2.37

  • Personal
  • Research
  • Publications

I graduated with a PhD in Social Psychology from the University of Cambridge and a BSocSc (First Class Honours) in Information and Communications Management from National University of Singapore.

I teach on the MSc in Brand Leadership programme where I am the module organiser for MA8Y Understanding Research for Brand Leadership and also lecture on consumer behaviour, social media strategy and marketing communication.